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Visual identity and print marketing for a physical therapy practice located in Providence, RI.

Roots Specialty Services is a physical therapy practice based in Providence, Rhode Island. They were seeking a brand identity system that represented areas of their practice: physical therapy and specialty yoga - while allowing them to branch out to other services in the future.

Project Scope
  • Visual Identity

  • Brand Guidelines

  • Print Collateral

Deliverables
  • Logo

  • Brand Guidelines

  • Business card design

  • printed marketing

Role

Brand Designer

Alternate Marks

Since the initial launch of the brand, Roots has expanded to provide massage therapy for its clients. The Primary Logo and Stacked Logos were updated to include the new service wordmark.

Alternate Marks

Since the initial launch of the brand, Roots has expanded to provide massage therapy for its clients. The Primary Logo and Stacked Logos were updated to include the new service wordmark.

Alternate Marks

Since the initial launch of the brand, Roots has expanded to provide massage therapy for its clients. The Primary Logo and Stacked Logos were updated to include the new service wordmark.

Alternate Marks

Since the initial launch of the brand, Roots has expanded to provide massage therapy for its clients. The Primary Logo and Stacked Logos were updated to include the new service wordmark.

Alternate Marks

Since the initial launch of the brand, Roots has expanded to provide massage therapy for its clients. The Primary Logo and Stacked Logos were updated to include the new service wordmark.